Posts Tagged ‘Tactics’

Strategy vs Tactics

Wednesday, July 22nd, 2009

I’ve found irony that managers who tout strategy and tactics don’t know the difference between the two.

Here is a simplified view:

Strategy is the overall goal of the business.
Tactics are the set of tools or actions taken to fulfill strategy.

Strategy vs Tactics

Strategy vs Tactics

Many managers will say our strategy is to make money and soldiers would say our goal is to win the war. That’s an over simplified viewpoint, which has no thought processes and is worthless. Give it some thought on why your organization is in existence. Who do you serve? Why do you serve? What’s your goal?

“Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.” Sun Tzu